messaging
Conversational Channels

Business Communication on All Channels

Provide your customers with on-the-go access to your customer support via all their favorite conversational channels

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The Benefit of All Conversational Channels in One Place

WhatsApp, Messenger, Instagram & More

All Your Customer's Preferred Channels

Simplify the customer experience and combine WhatsApp, Facebook Messenger, Apple Messages for Business, Twitter, RCS, SMS, & more, in one interface – or choose your customer preferred channel

Easily Alternate Between Channels

Connecting to all OTT messaging apps via one interface allows you to switch between channels, so you can easily continue conversations with multiple customers through multiple channels.

Use Fully-Integrated Premium Features

Benefit from built-in features like quick replies and chat bots. Insert rich media into the conversation, amplify your communication with pictures, videos, locations, opening hours, and more.

API Integration or Software Solution?

What OTT channels are available & where

Business Messaging API Mobile Service Cloud Mobile Marketing Cloud
Business Messaging API Mobile Service Cloud Mobile Marketing Cloud

WhatsApp Business

Apple Messages for Business

Viber for Business

Facebook Messenger

Instagram Messaging

Google's Business Messages

RCS Business Messaging

Telegram

Discover our Solutions for Every Business Need

Business Messaging API

Business Messaging API

With our unique Business Messaging API, you can send personalized messages to mobile phones all around the world. Our API combines multiple channels into a single platform, providing you with high-volume and two-way customer engagement capabilities.

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Mobile Service Cloud

Mobile Service Cloud

With the Mobile Service Cloud, you have access to all messaging channels, tools, and features to lift your customer care to the highest level. Easily communicate with your customers on all channels and manage all conversations in one easy to use dashboard.

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Mobile Marketing Cloud

Mobile Marketing Cloud

The Mobile Marketing Cloud is the only omnichannel customer engagement solution that includes all mobile messaging channels like SMS and WhatsApp. This empowers marketers to create superior experiences that increase engagement and conversion.

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Ready to Start?

Get started with one or all of our Conversational Channels. Start small, grow big with our adaptive platform that scales down or up along with your and your customers' needs.

Reach out to Sales

Latest Articles

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Mar 18, 2025 • AI

How to Create AI Agents in Five Easy Steps

AI agents are your virtual helpers. Digital employees designed to perform specific tasks within an Agentic AI framework. What type of tasks? Anything you can think of: Analyzing data, writing emails, automating cancel or renewal processes, creating tickets, and so on and on and on. But how do you create these AI agents? Let us show you how.

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Mar 13, 2025 • CM.com

Agents of Change

A contemplation on CM.com in the era of AI Agents.

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Feb 18, 2025 • CM.com

Agentic AI Agents: Helping You Get Things Done

Looking for a smart and capable employee that never sleeps? A little helper that can take over all your menial and repetitive tasks to make your life a little easier? One that will continuously learn and improve itself to keep assisting you the best it can? This may sound like a dream (and an unrealistic one at that), but it's much closer to reality than you might realize! Discover Agentic AI!

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Jan 13, 2025 • Customer Experience

Customer engagement technology trends in 2025

As we begin 2025, the customer experience (CX) landscape is moving faster than ever. Significant progress is being made in advancing Generative AI towards Agentic AI, driving efficiencies from service to marketing, Apple has also launched RCS on iOS, leading to new channels to engage customers, and finally, businesses are using automation to meet customers’ demands of personalized interactions and instant responses across every channel.

Unified Messaging With RCS on iOS
Nov 25, 2024 • Messaging

Unified Messaging with RCS on iOS

RCS is a rising star among the messaging channels. It combines the reliability of the SMS network with the added benefits of rich media and other modern messaging features. Its only hiccup was reach - iOS didn't support RCS. Until now.

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May 09, 2024 • CM.com

Happy clients, happy agents: the platform effect in customer service

As a member of the customer service team, you stand on the frontline of customer interaction every day. In a world where customers demand quick and personalized service, long wait times, impersonal responses, or worse, incorrect answers, can quickly drive a customer away. Your goal, however, is to connect customers with your organization and deliver the best answers and service possible.

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Apr 03, 2024 • AI

How to use AI to improve customer service

Meeting customers' expectations remains the biggest challenge in service. Speed, convenience, and accurate responses are critical to achieving this. With the power of AI, customer questions can be identified, categorized, and resolved more quickly. Plus, your organization is continuously fed with data to improve the entire customer journey.

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Jan 18, 2024 • Messaging

WhatsApp vs Facebook Messenger: Which Messaging Channel is Best for What?

WhatsApp and Facebook Messenger are both established messaging channels for customer engagement. But what are the differences? Which advantages does each channel have for what business use case? Let's dive into the details

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Jan 18, 2024 • Marketing

Ads That Click to WhatsApp: What Are They and What Are the Benefits?

Successful marketing means creating personal and conversational experiences for your customers. And what better place to meaningfully connect to your customers than on their favorite social media platforms and channels such as Facebook, Instagram and WhatsApp? With ads that click to WhatsApp, aka click-to-chat WhatsApp ads, you can offer your customers the direct and personal engagement that they crave. Read all about it!

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