Voice communication remains one of the most powerful ways to engage customers, build relationships, and drive conversions. In a world where customer expectations are higher than ever, businesses need a reliable, scalable, and intelligent Voice solution to stay ahead.
Protecting customer data is (or should be) a priority for every modern business. One of the most secure ways to verify customer information is by multi-factor authentication (MFA). In this blog, we’ll discuss the top benefits of MFA (and 2FA) and explain why it’s a must-have for mobile-native businesses.
Cybercrime and spam messaging is on the rise. Criminals attempt to impersonate trusted businesses in the hopes of scamming loyal customers out of their personal details, login credentials, and even banking information. This damages the trust between customers and businesses. How can you tell which messages are legit, and which ones aren't? RCS Business offers verified sender profiles, helping customers identify official business accounts so they can engage with business communication with confidence.
Debt collection can be a tough industry. Outstanding, late, or unpaid debts are tricky to manage and solve, and strict (security) regulations make the work complicated. On top of that, the industry has a reputation problem - many consumers see debt collectors as aggressive or unapproachable. But how does one make debt collection more efficient, more transparent, and more consumer-friendly?
In today's interconnected world, the importance of robust digital security cannot be overstated. As businesses and individuals grapple with increasing cyber threats, the choice of security measures becomes crucial.
Thanks to its rich content and other interactive features, RCS messaging is taking the SMS marketing world by storm. But what is the difference between RCS and SMS? Today, we’ll compare RCS vs. SMS for use in your mobile marketing campaigns.
RCS Business Messaging and WhatsApp Business Messaging are both notable channels for businesses that strive for a personal and conversational approach to customer communication. But what features do both channels have? What sets them apart? And more importantly - which channel is most suitable for your business? Let's find out!
Diving deeper into CM.com's CPaaS approach in empowering business users to unlock Communication Excellence - a guest article by Quadrant Knowledge Solutions, a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services.
Surely, we’ve all heard the terms multichannel and omnichannel before. And sometimes even cross-channel or single channel. It seems like these terms are often used interchangeably, making it hard to understand what’s what. It is, however, very important to know the difference between these terms when talking about customer communication – because it can truly make or break the customer experience.
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